4 Emails Your Service-Based Business Should Send
Whether you're a fitness coach, a dentist, or run a plumbing company, send these four emails to help promote your service-based business.
7 Email Etiquette Rules to Send By
You don't want to offend your customers by making an email faux pas, right? Here are seven email etiquette rules that your small business should follow.
Get Touchy: Mobile-Friendly Email Marketing Design Tips
What is a must-have when it comes to designing mobile-friendly emails? Let's get touchy:
Do Your Email Lists Deliver?
2011 has come and gone and it’s time to take a look at your mailing lists and give them a refresh for 2012. Mailing lists perform differently over time; some addresses become invalid, some recipients change...
The VerticalResponse Button Builder Is Here!
I’ve been writing about call-to-action buttons for a while now and my team kept asking me, “Janine, when can we create a VR Button Builder?” So I’m thrilled to let you know we now have an easy to use...
Expand the Reach of Your Email Beyond the Inbox
Social media is the talk of the town, but after many conversations we’ve found that people often leave with more questions about how to make effective use of social media for their business than when they...
Your Email Is About to Get More Social
In January of 2010 we launched our current social sharing features with much fanfare and excitement. But even when this set of social features went live, we knew we’d soon revisit the concept of...
Facebook Messages – What You Need To Know!
There’s been a lot of hubbub about Facebook’s recent announcement of their new messaging system, “Facebook Messages.” Some thought it would be a new email service, and some even called it an “email...
About.com Interview With VR’s Social Media Manager
Our Social Media Manager, Poppy Thorpe was asked to participate in an interview for About.com’s Online Business Section. I thought the interview was full of great email marketing and social media tips that...