The Dissection of a Bloody Good Email Newsletter
2015 Update: One of our most popular posts on newsletters, this article now includes some updated examples to fuel your inspiration. This article was originally published in 2013. Are you familiar with the old...
The Pros Dish: Email & Website Design Tips
Wondering if your website or email design is up to snuff? We sat down with VerticalResponse design pros who dish their helpful tips. Whether you’re starting from scratch or looking to spruce up what you’ve..
Email Marketing Subject Line Length | Subject Line Length – Is Longer Better?
I’ve spent years in the trenches of email marketing cranking out my fair share of messages. Hence, I’ve also done a heck of a lot of testing around the basics, including subject line length. For years,...
How to Create a Successful Email from Head-to-Toe
Ever wonder what makes an email look great and work successfully? You probably have, we get this question a lot. To help answer that question we’re going to go through an email from head-to-toe and point out...
Entice Mobile Users to Open Your Emails: 3 Tips
Here's a little-known secret to get more people to open your email marketing campaigns.
5 Emails on My iPhone
We’ve written about the importance of “pre-header” text in your email campaigns before. This is the text that immediately comes after your subject line. Before mobile was SO prevalent in accessing...