ORGANIC Archives

Small business marketing

7 Ways to Use Paid Search & SEO Together

Paid search and SEO need to go together like pieces of a puzzle. Here are 5 ways you can start integrating the two to get results.

Facebook Friday – The Decline of Organic Reach [VIDEO]

We discuss the decline of organic reach that businesses have been experiencing since Facebook changed the news feed algorithm recently.

Small business marketing

12 Steps to Becoming a Natural at SEO – Part 2

Welcome to Part 2 of our 12 Steps to Becoming a Natural at SEO. In Part 1, I covered the basics of SEO such as the difference between SEO and PPC, writing title and meta tags, structuring your URLs and website...

Small business marketing

12 Steps to Becoming a Natural at SEO – Part 1

At my first job out of business school, I was tasked with implementing Search Engine Optimization (SEO) for the website of the company where I worked. First, as green as I was, I knew this was a big deal and was...