Small business marketing
Crunched for Time? How to Prioritize Your Public Relations Plan
If you’re the owner of a small biz, you probably do it all: You’re the salesperson, head of HR, bookkeeper, office manager, maybe even the janitor. Adding “public relations extraordinaire” to that always-expanding...
Small business marketing
BlogWorld Expo: 10 Steps to Engaging Online Influencers
VerticalResponse marketing team members, Ellery and Colleen, recently attended the BlogWorld Expo in Los Angeles. This is the first in a series of posts on their learnings from the conference. A recurring theme at...