What Facebook’s New Pages Layout Means for Your Business
We break down the latest layout and design changes being rolled out to everyone by Facebook in June.
Facebook Announces New Detailed Video Metrics
As businesses continue to upload video to Facebook, the largest social network is beefing up video metrics in Page Insights, and ad reporting is coming soon, too.
Facebook’s Changing Algorithm: How to Make it Work for You
With Facebook's ever-changing algorithm, increase the shareability of your Facebook content by keeping these tips in mind:
Creating Facebook Retargeting Ads: A Step-by-Step Guide
Learn how to retarget your existing customers through custom audiences on Facebook in this short and useful guide.
Sharing Content from a Facebook Page to Profile [VIDEO]
Sharing content from your Facebook Business Page to your personal profile can bring attention to your business from an existing audience. Here's how to do it:
Get the Most Bang for Your Buck: Google Adwords vs. Facebook Ads
It's important for all businesses to have a presence on both Facebook and Google, but where should you spend your advertising dollars?
Small Business Survey Reveals Social Media Trends [Infographic]
Social media is playing a critical role in how small businesses are conducting business today. This infographic shares the factors and results:
Small Business Lessons That Are Anything but Cliché
Take a sneak peek into a San Francisco small business's challenges and successes.
How a Sewer Company Successfully Took It to the Gutter for Engagement
San Francisco Water Power Sewer is not a business you'd associate with creative marketing campaigns and killer social media. Here's how: