Smart list management for savvy retailers
Stand out from the clutter in people's inboxes with careful segmentation of your retail customers.
3 tips to wake up nonresponders and boost email open rates
Don't give up on email nonresponders. We walk you through three tips to wake them up and give your email open rates a boost.
How email list management can help drive sales
Most people looking for more email conversions go right to offering discounts or sales, fab idea for sure, but before you blast out the greatest offer ever take a look at your email list.
From easy to expert: Email list segmentation 101
You already know that email marketing is a fantastic marketing tool, with 72 percent of consumers saying they prefer email over other methods of communication from companies they do business with. To capitalize...
Fresh start for 2017: 8 steps to spiffing up your email campaign
Once in a while your emails need a refresher. You want to do this periodically to keep customers interested.
5 ways to boost your email performance using personalization and audience segmentation
Ready to get personal? Here's what you need to know about audience segmentation and personalization.
3 simple and effective email marketing resolutions for the New Year
Here are 3 simple and effective email marketing tips to get your email marketing to work better today and all through the year.
Advanced Reporting shows what clicks with your readers
Learn more about your how your subscribers read your emails so you can tailor messages to increase your opens and click-throughs.
The do’s and don’ts of email campaigns for nonprofits | Part 4 of 4
A series of do's and don't for nonprofits: How to maintain your donor list.