Email Marketing
How to handle an unsubscribe with style, class and a little sass
I work for an email marketing provider, so it’s a given that I get a lot of email. Sometimes when enough is enough, or I just don’t need to receive an email anymore, I click unsubscribe. Often, because...
Email Marketing
The Wrong Way to Handle Unsubscribes
I got an email the other day from what appeared to be a non-profit organization requesting donations for their cause. Normally this would be fine, however I never signed up to receive their information, I’ve...