Want Better Results? Conduct These 4 Email Tests
While you may use A/B testing on your subject lines, (you do, right?), here are 4 email tests other than subject lines that you should be conducting:
3 Ways to Improve Your Emails Through A/B Split Testing
How can you be sure you're getting the most engagement possible out of your emails? A/B split testing. Here are 3 quick A/B split tests you can perform.
VR Email Tests That Could Boost Your Results, Too
Here are 3 email tests we've done at VerticalResponse, the results, and some things you can learn from and implement, too:
Email Testing 1,2,3 – How to Get an A+
When it comes to email marketing, once you’re content with the copy and design, it’s tempting to forgo all email testing and just send it out – especially when you’re crunched for time. However, testing,...
The Results Are in! Takeaways from VR Email Tests: Offer Edition
We’ve given you quite a few ideas lately on the different components of your email campaigns that you could test (CTAs, Personalization, etc.), but had yet to give you any tips on how to could mix up your...
Effective Tests We Should All be Conducting – But Probably Aren’t!
Imagine that Dorothy, Tin Man and Scarecrow are sitting in on your next email or website marketing meeting. “I don’t like this website, it’s dark and creepy!” exclaims Dorothy, “Do you think we’ll see any wild...