The Best & Worst of Black Friday & Cyber Monday Emails
Everyone loves the long Thanksgiving holiday for different reasons. As a lifecycle marketer, Black Friday and Cyber Monday are like the Super Bowl for me. According to our friends over at the Retail Email Blog,...
Put the Green in Any Holiday
I recently received an email from a local florist here in the Bay Area and I thought I’d share this quick post. Since I’ve purchased from them before, I wasn’t surprised to hear from them. Dear...
Has Facebook Engagement Gone to the Dogs?
I’m tired of hearing the question; does anybody buy anything from Facebook? Maybe Facebook Ads work for some, but it’s really the endorsements, the Likes and the comments in the newsfeeds that drive...
Have Fun with Your Confirmation Page!
Here’s a great example of a fun confirmation page with just a photo and a bit of text! There’s nothing better than getting your customers to smile after they’ve spent money with you. It gives them...
BlogWorld Expo: Want to Resonate with Your Audience? ‘Get Real.’
VerticalResponse marketing team members, Ellery and Colleen, recently attended the BlogWorld Expo in Los Angeles. This is the fourth in a series of posts on their learnings from the conference. See the first three...
Inc.com: How a Revamped Office Environment Can Boost Company Morale
Recently we moved to a new office so we could have the next few years all together on one floor. ...
Kim Kardashian Is Helping Small Businesses Thrive
There has been so much hype around Kim Kardashian's life, hasn't there? I have to admit, I keep up with Kardashians (sorry, President Obama!) and I love it.
Small Business Saturday is November 26 – Start Marketing Now!
Small Business Saturday is November 26, the day after Black Friday and right before Cyber Monday, and it was created by American Express. They’re asking millions of Americans to shop at their favorite local stores...
BlogWorld Expo: Optimize Your Way to Business Blogging Success
VerticalResponse marketing team members, Ellery and Colleen, recently attended the BlogWorld Expo in Los Angeles. This is the third in a series of posts on their learnings from the conference. See the first two...