11 Stellar Subject Lines to Ring In 2011
Believe it or not, the New Year is almost here. Last year the first email reference to New Year’s was Dec. 9, according to the Retail Email Blog. Which means now is the time to start thinking about your New...
About.com Interview with Kim Stiglitz
Our Director of Retention & Conversion Marketing, Kim Stiglitz, was recently interviewed for About.com’s Online Business Section. The interview is full of great tips for small businesses including advice...
Facebook Messages – What You Need To Know!
There’s been a lot of hubbub about Facebook’s recent announcement of their new messaging system, “Facebook Messages.” Some thought it would be a new email service, and some even called it an “email...
Step by Step Guide: How to Pack the House for Your Event
There are a lot of businesses sending marketing messages for in-person events these days. Let’s face it, the...
What is a Loss Leader and How Can You Use it In Your Email Marketing
Wikipedia defines “loss leader” as “a product sold at a low price (at cost or below cost) to stimulate other, profitable sales.” I thought about this subject because I was looking through my...
Be a Friend and Share Your Emails on Twitter and Facebook
It’s almost been a year since we launched our free Social Sharing feature, and we want to make sure that you’re getting the most out of this friendly feature. A quick rundown of social sharing is that...
I Got Spam Today…
Yeah, we all get some. Normally we trash it pretty quickly. However, today I did something I don’t usually do. I opened it! This subject line caught my eye and I’ll say it, I bit. “Nine Practices...
5 Common Email Mistakes to Avoid
VerticalResponse provides tools and resources to help you create your emails and get them delivered to your subscribers inboxes. And, we pesonally approve every email sent out through our system. Yep, you heard...
4 Quick Ways to Give Back and Prosper!
It’s the season for giving so there’s not a better time for your business to give back. First of all, it’s just a good practice for any business. Secondly, it just might give you an upper hand to...
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