Reach New Subscribers with List Segmenting
Creating a new list that only has people who haven't yet received an email message could be tricky. Fortunately, our list segmenting tool can help!
The Advantages of Segmenting Your Email Lists
By targeting specific groups aka segmenting your email lists, you can greatly improve the effectiveness of your email marketing campaigns.
10 Easy Ways to Draw an Email Marketing Crowd
Need help drawing an engaged audience to your emails? Here are 10 easy tips for growing your email list and maintaining loyal subscribers.
3 Sins of Using a Purchased Email Marketing List
When you're just getting started with your business, or trying to grow it quickly, growing your email marketing list may seem like a huge waste of time when you can go out and purchase a list. Seems okay right? Not...
Hit ‘Em With Your Best Shot: Segment Your Email List [Infographic]
A whopping 80% of marketers send the same info to everyone on their email list. Using segments of your email list can help you make a big impression.
Calling All NonResponders – Don’t Give Up on Them Yet!
Who and what exactly are nonresponders? These are subscribers who continue to get your emails, but haven’t opened, clicked or responded in a long time, if ever. We’ve all read the advice to clean up our...
3 New Places to Include Facebook, Twitter & Linkedin Icons
As a small business owner, it’s imperative that you work at building your prospect and customer lists. And it’s OK to have separate contact lists. We all do. Some customers like to be reached via email,...
Adventures In Testing – Our Very Own “Which Test Won”
Testing, testing, testing. We say it often enough that it might even sound like “blah, blah, blah” to you. But, it’s integral to a successful email marketing campaign. You may be familiar with...
8 Places to Find Advocates For Your Business
Most businesses have customers who love them and who love to talk about them. You’ve probably spent a lot of time and energy building up your business, so now it’s time to locate those people who love...