Getting Your Business Into a Holiday Gift Guide: What You Need to Know
One of the best ways to drum up awareness – and keep those registers ringing – around the holidays is to be featured in a holiday gift guide. Here five tips to help boost your chances of getting into one.
5 Steps to Measure Your PR Efforts
Five simple steps to track and measure how much bang you’re getting from your PR bucks.
6 Ways to Help Your Press Releases Get Found
Thanks to the Internet, you can distribute a press release through an online newswire service and it will be re-posted on various news websites. The challenge is how to increase the chances of your releases...
Great Example of How to Use Direct Mail Postcards
With all of this talk about social media and email marketing these days, we sometimes forget about the “old school” way of marketing. Direct mail still works for a lot of businesses so you...
Using Industry Awards to Effectively Grow Your Business
If you’re running a small business today, congratulations! You should be proud that you’re keeping the economy going. You should also give yourself a huge pat on the back for surviving and thriving....
Your 2009 Marketing Checklist
New year resolutions lists are running rampant, so we decided to call this one the 2009 Marketing Checklist. You can tack this one up next to the list where you vow to “lose 5lbs.”, “volunteer...