Social Media Efforts That Make Us Go WOW!
It seems like every company is embracing social media these days and that’s great! From start-ups to corporate giants, a social presence is a critical component of any marketing effort in today’s competitive...
Small Biz Social Secrets – Episode 4: Lauren Friedman [VIDEO]
We’re very excited about our fourth installment of the Small Biz Social Secrets video series. This time we’re chatting with Lauren Friedman, Manager of the Community Engagement Team at Adobe Social. In...
Small Biz Social Secrets – Episode 3: Chris Brogan [VIDEO]
We are back for our third installment of Small Biz Social Secrets. This time around we had the distinct pleasure of sharing a few moments with Chris Brogan, President of Human Business Works. Chris shares insight...
Using Photos to Maximize Facebook Engagement
Today’s social media platforms allow you to communicate like never before. We can connect with old high school friends and family members all over the world. But as we see mega social platform Facebook nearing one...
Small Biz Social Secrets – Episode 1: Shauna Causey [VIDEO]
At VerticalResponse we try to bring you relevant and valuable content to make your business better. With that objective in mind, we are excited to deliver the first episode of our new video series, Small Biz Social...
5 Tips to Building Affinity on Facebook
Are you looking for more engagement on your Facebook profile or page? Most people are going to answer that question with an emphatic YES! But you can’t just sit back and hope that engagement comes to you. With...
Great Scott! 5 Email & Social Marketing Tips from the Future
VerticalResponse marketing team members, Colleen and Savannah, recently attended the Marketing Sherpa Email Summit in Las Vegas. This is the second in a series of posts on their learnings from the conference. Image...
Want Engagement? Get Your Conversation(s) On
The most important part of any social marketing campaign is the engagement that happens from the content you share with your audience. With most social marketing platforms, the interaction with your posts is...
Has Communication on Twitter Gone to the Birds?
I don’t want this to be one of those nostalgic posts that remember the “good old days” on one of the more popular social networks. No, I just want to share some very unscientific findings that made me scratch my...