The Dissection of a Bloody Good Email Newsletter
2015 Update: One of our most popular posts on newsletters, this article now includes some updated examples to fuel your inspiration. This article was originally published in 2013. Are you familiar with the old...
Symbols in Email Subject Lines – Hot or Not?
Have you noticed how many emails you’ve received lately with symbols in the subject lines? Do you ♥ them or ☹ them?
Email Subject Lines & Tweets Made Easy – Dee’s Conversation Starter
Do you ever struggle trying to write a great email subject line? How about crafting your next great Tweet? Enter Dee's Conversation Starter.
Valentine’s Email Marketing ❤ in Your Inbox
If you want some inspiration for your Valentine's email marketing, look no further than these love-filled subject lines.
4 More Awesome Email Marketing Tips
We've got 4 more awesome email marketing tips to power your emails through 2013 and beyond.
Nailed Your Copy? Think Again.
My team and I produce a lot of content for VerticalResponse. In doing so, I also edit a ton of copy. Sometimes after reading the same content for what seems like the millionth time, I have a “Eureka!”...
Email Marketing Subject Line Length | Subject Line Length – Is Longer Better?
I’ve spent years in the trenches of email marketing cranking out my fair share of messages. Hence, I’ve also done a heck of a lot of testing around the basics, including subject line length. For years,...
How to Create a Successful Email from Head-to-Toe
Ever wonder what makes an email look great and work successfully? You probably have, we get this question a lot. To help answer that question we’re going to go through an email from head-to-toe and point out...
Symbols in Subject Lines… ♥ Them or ☹ Them?
As far as marketing best practices go, I’m a bit of a purist who subscribes to “playing by the rules” when it comes to subject lines. Lately, I’ve been surprised by how many emails...