The Pros Dish: Email & Website Design Tips
Wondering if your website or email design is up to snuff? We sat down with VerticalResponse design pros who dish their helpful tips. Whether you’re starting from scratch or looking to spruce up what you’ve..
Content Idea Secrets from a Content Marketing Team
Wondering where bloggers and content marketers get all those ideas? I’ll let you in on a little secret… it’s not from a magical vault, though sometimes I wish one existed! As the content marketing...
VerticalResponse Celebrates 12 Years of Growth [Infographic]
Happy birthday to us! Here at VerticalResponse, 2013 marks 12 awesome years of helping small businesses and non-profits succeed with their marketing. Thanks to our amazing customers (who sent a whopping 8.4 billion...
14 Must-Attend Business Events and Conferences for 2013
There are a ton of great business events and conferences to attend (and sponsor) every year, and 2013 is no exception. We recently shared 10 Awesome Events Every Entrepreneur Should Know, and we’ve got 14...
Marketing Resources for Startups – Go from Zero to Traction in 90 days
You’ve got an idea and you’re sure it’s a winner. You’ve read Eric Ries’s, The Lean Startup, have started figuring out your minimum viable product and are getting ready to test your...
Nailed Your Copy? Think Again.
My team and I produce a lot of content for VerticalResponse. In doing so, I also edit a ton of copy. Sometimes after reading the same content for what seems like the millionth time, I have a “Eureka!”...
Acquisition or Partnership? How to Decide
If you're thinking about forming a partnership or acquiring another business, these questions will make it easier to decide which option is best.
Word of Mouth Marketing: Andy Sernovitz Answers Your Questions
We recently held a webinar with special guest Andy Sernovitz from WordofMouth.org. He covered lots of inspirational ideas about getting started with word of mouth marketing for your small business. There were so...
Customers We Admire – Grand Cafe’s Marketing Revolution
“VerticalResponse Customers We Admire” is a series in which we highlight a customer and the things they’re doing well with their email, social and event marketing. Below, we discuss a Bastille Day...