Twitter released Lead Generation Cards to a limited number of advertisers back in May 2013. Now, Twitter Lead Generation Cards are open to everyone, including small and medium sized businesses who advertise on Twitter. These enhanced Twitter Promoted Tweets provide the ability to capture a name, @username and email associated with a Twitter account to enhance the reach of any business.

In this short video, we discuss detail about what a Twitter Lead Generation Card is, how it works, and how you can easily build one for your own business.

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