The finals: Subject Line Slam Dunk championship
A or B? C or D? The NCAA has the Elite Eight, we’ve got our Slam Dunk Subject Lines. Which clever catchphrase will be our champion? We're down to the Final Two.
Artistic license: Using email metrics to fuel creativity
A/B testing can actually help with idea generation. Find out how to use analytics to craft creative email content.
Put a spring in your emails with 25 fresh subject line suggestions
Spring forward with creative copywriting and give your readers something to click on. We've dug up some fresh springtime subject line inspiration to get you started.
The ABCs of A/B testing | How to base your subject lines on science
You can create more impactful email subject lines and increase open rates by A/B testing copy. Here's how to get started.
Make your mark: Create your own logo in minutes
Nothing is more important to your company's brand than its logo. And we have great news! With Deluxe's new online Logo Maker, you can now create your own!
From subject lines to email templates, it’s time to spring clean your email marketing efforts
Spring is officially here, heralded by the spring equinox yesterday. The sun is peeking out and it’s spring cleaning season — time to air out closets, clean house, and switch your wardrobe for warmer weather. It’s...
20 powerful marketing words & phrases that sell or repel
Some words help you sell and some don’t. We compiled a list of "sales-boosting" marketing words and a list of "sales-deflating" terms. Keep this list handy:
From easy to expert: Email list segmentation 101
You already know that email marketing is a fantastic marketing tool, with 72 percent of consumers saying they prefer email over other methods of communication from companies they do business with. To capitalize...
105 ways to build your email list | Tips, tactics and best practices
Developing an email list is perhaps the most essential task facing an email marketer. We've compiled 105 way to build your email list from scratch.
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