The Power of Surprise as a Marketing Tool
Do you like surprises? Well, here’s a good one for you: A recent article by Scott Redick in the Harvard Business Review suggests that the element of surprise is the most powerful marketing tool of all. Now...
What’s New Wednesday -Twitter Lead Generation Cards & Google Voice Search
In What's New Wednesday videos, we'll share new technology gadgets, products or services. In this edition we cover Twitter Lead Generation Cards (a real game changer!) and Google Voice Search.
6 Ways to Improve Your Facebook EdgeRank
Did you that just because you post something to your businesses Facebook page, doesn't mean all your fans will see it? This is due to Facebook EdgeRank. But, there are 6 easy ways you can get your posts seen by...
Dear Google, where’s my website? Get listed with Google in a snap.
Get your website in the Google listings with these pro tips from our friends at Boostsuite.
Are You a Content Thief and Don’t Know It?
We’ve written a lot about content marketing and how important it is to provide valuable information and resources for your customers and prospects, as well as how content marketing benefits your search engine...
Snag Interest with the Perfect Elevator Pitch
There’s no one-size-fits-all elevator pitch. The key is to know how to adapt it to the situation you’re in and adjust it to the person who's listening.
Top 6 Social Media No-Nos to Avoid
Everyone makes mistakes, but committing a major social media no-no has the potential of hindering your business’s hard-earned reputation. A good rule of thumb is, “when in doubt, don’t.” But, if you’re...
Make Your Website Rock: 3 Cool Tools
One of the core ingredients to any online business is a solid website. If you’ve been in business for very long, you may be able to relate to the fact that you’ll never, ever be done optimizing and...
Don’t Ever Do This on Social Media… A Story of Social Media Gone Very Wrong
The epic meltdown Amy's Baking Company Bakery Boutique and Bistro had on Facebook shows you what to NEVER do on social media.