Advanced Reporting is awesome: Part 3 — Heat mapping
Advanced Reporting shows where your readers click inside your emails, letting you position important information for maximum visibility.
Email marketing best practices: Testing your emails before hitting send
What does it take to put together an email? How do you take all the components we write about week after week, and put them together to create a thoughtful, well-executed campaign? We asked our in-house email...
Advanced Reporting is awesome: Part 2 — Geographic data
Advanced Reporting shows where your readers open and read your messages. Optimize your campaigns for maximum impact.
Advanced Reporting is awesome: Part 1 — Device & browser breakdowns
Advanced Reporting shows how your readers open your messages. Optimize your campaigns for maximum impact.
Looking back: 2015 holiday email volume
Our customers send a lot of emails! The holiday season is, of course, the busiest of the year. But some of these other stats may surprise you.
The do’s and don’ts of email delivery
This infographic outlines dos and don'ts of email delivery you should follow to help ensure your emails make it into the inbox, rather than the dreaded Spam folder.
Create birthday emails that engage your subscribers
Celebrate your subscribers on their special day with targeted birthday emails. Fun, personalized birthday messages, with or without a special discount or giveaway, are one more way to build relationships with your...
What does “going pro” mean for your email marketing?
How to decide if DIY or DIFM email marketing is right for your small business.
Fire up summer sales with email reactivation
Anyone out there? Firing up summer sales through email reactivation
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