5 ways to boost your email performance using personalization and audience segmentation
Ready to get personal? Here's what you need to know about audience segmentation and personalization.
Advanced Reporting is awesome: Part 5 — Comparison reports
Easily compare how your email campaigns stack up in terms of subject lines, open and click rates, send day and time, and across multiple subscriber lists.
3 simple and effective email marketing resolutions for the New Year
Here are 3 simple and effective email marketing tips to get your email marketing to work better today and all through the year.
Advanced Reporting is awesome: Part 4 — Domain reports
Advanced Reporting shows which email domains are most popular with your readers, letting you construct emails that make the most impact.
Advanced Reporting is awesome: Part 3 — Heat mapping
Advanced Reporting shows where your readers click inside your emails, letting you position important information for maximum visibility.
Email marketing best practices: Testing your emails before hitting send
What does it take to put together an email? How do you take all the components we write about week after week, and put them together to create a thoughtful, well-executed campaign? We asked our in-house email...
Advanced Reporting is awesome: Part 2 — Geographic data
Advanced Reporting shows where your readers open and read your messages. Optimize your campaigns for maximum impact.
Advanced Reporting is awesome: Part 1 — Device & browser breakdowns
Advanced Reporting shows how your readers open your messages. Optimize your campaigns for maximum impact.
Looking back: 2015 holiday email volume
Our customers send a lot of emails! The holiday season is, of course, the busiest of the year. But some of these other stats may surprise you.