You’ve got a smart phone right now, right in your pocket or in your purse. It’s hands freakin’ down the easiest vehicle to use for content marketing that is engaging for your site, blog or social media.

According to Facebook, posts that include a photo album, picture or video generate about 180%, 120% and 100% more engagement, respectively.

So take pictures and videos right now of:

• Your storefront and ask people to shop local for American Express’s Small Business Saturday, coming up fast!
• Your employees playing ping pong in the break room.
• Your brand new product you’re trying to sell.
• A customer that came to visit and wants to tell the world via video how great your biz is.

Then upload them all into your “content place of choice” (soon we’ll have one for ya!) and when you sit down to do your email marketing, blog posts and social media campaigns, voila! You’ve now got some really engaging content marketing  waiting for you to pick and choose from. Go! Now!

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