Finding the time to maintain and expand your company’s internet presence might not be easy. It’s well worth the time to go through the process of claiming your listing so that you can manage what details and photographs are displayed about your business online.
Many online directories allow you to claim an existing listing as your own. Can you explain the distinction between updating and claiming? If you’re updating, it means you already have an account and are adding new content. There would be a company page that you can claim, even if you didn’t make it. Providing evidence that you are the legitimate owner is a prerequisite to making changes.
There are many options for listing your business online; how do you determine which one is best? Easy! The 10 business listing sites are as follows.
Google My Business
According to Google, “Google My Business connects you directly with clients searching for your business on Google Search, Google Maps, and Google+.”
To update or claim your company’s listing: To add your company’s details to Google, click the “Get on Google” button anywhere on the page, log in to your Google account, and then follow the on-screen instructions.
Facebook for Business
Facebook claims its service “can help you reach all the people that matter most to your business.” To update your company’s listing: to claim your Business Page or create a new one.
According to Facebook, it “can help you reach all the people who matter most to your business.”
How to claim or edit your business listing: If you need to claim your Business Page, click here; if you need sign up for a business page, click here.
Yelp boasts that “millions of individuals visit Yelp every month” in search of reliable recommendations for nearby establishments. Facilitate the locating of your company at no cost to you!
To update or claim your company’s listing: To look for your company. If it already exists, you will be given a choice between a Claim button and an Already Claimed link. Select the corresponding link, sign in, or create an account to make changes.
As YellowPages puts it, they “will not only get you online, but can also help you get found, drive leads, and grow your reach.”
Instructions on claiming or editing your business listing: to go over the processes necessary to change the information associated with your company.
Yahoo Local boasts that they are “a comprehensive company directory replete with ratings and reviews, maps, events, and more.”
To update or claim your company’s listing: For a free trial of our local basic listing, please scroll down and click the “Sign Up” button. Then, ensure that all of your company’s contact details (email, phone number, and website) are current. This is a free service that you can use whenever you want.
Bing Places for Business
According to Bing, Places for Business is a Bing portal that enables business owners to add a listing for their business on Bing.”
How to claim or edit your business listing: Bing already has listings for your business. Click here to claim them.
Foursquare for Business
Over 50 million people use Foursquare to find and recommend local businesses they enjoy. Participate in the conversation and expand your business like the over 2 million others already using Foursquare.
To update or claim your company’s listing: Find your company by searching, then click on its listing. If you don’t see your company listed, you may add it using the button at the bottom of the page.
Super Pages website design is instantly distinguishable from competing listing sites. It’s not so much a ranking system as a means of raising awareness. This is the right website to help you get more phone calls for your company. The listing’s phone number is prominently displayed as a clickable button. This one-of-a-kind quality may boost your sales prospects.
On Cylex, you may search for specific terms, but you can also browse through popular searches, cities, brands, and more. If you find that people frequently look for your type of business, you should create a listing on Cyclex.
Using Local.com’s convenient search bar. You’ll also notice that they update their blog with new posts regularly. Local.com stands out from the crowd by promoting local companies through its blog entries. Your listing will get more exposure on their website because of their blog.
Keep in mind to always include the following details in your listings:
You’ll need to fill out the following details and ensure they match up across your profiles. Maintaining a consistent tone and voice will aid your search engine optimization (SEO) efforts.
- Business hours
- Business name
- Address (city, state, zip)
- Main phone number
- Minimum of 250 characters describing your company.
- Logo and pictures
- Business categories
It will be easier to replicate your listings if you keep a record of them. At least once every six months, you should check in on your listings and make any necessary changes. It would help if you always used fresh, engaging pictures of your company to attract new clients.
Bonus Tip! If you’re a brick-and-mortar business, encourage people to “check in” and write a review by displaying a sign in your business window that states your listed sites. Some businesses also offer customers who check in a special gift or promotion for doing so, but it’s not necessary. Never offer gifts or compensation for writing a review.
Inefficient advertising is a major waste of time and resources for many companies. Please let us know if we may assist in maximizing your advertising budget’s profitability. When it comes to online promotion, we’re at your service. You can get in touch with us by filling out the form on this page.
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Editor’s note: This blog post was originally published in August 2014 and has been revamped and updated for accuracy and relevance.
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