How Much Time, Money Do Small Businesses Spend on Social Media? [Infographic]
We just wrapped up a survey of almost 500 of our small business customers on how much time and money they spend on social media. Here are the results.
Nice Email Marketing from Kimpton Hotels During Hurricane Sandy
Nice email marketing Kimpton! The hotel chain sent this note out ensuring customers could easily cancel any reservations. For those who couldn’t get this email, wonder if they’re going to penalize...
3 Ways to Increase Your Pinterest Presence
Just when you thought you’d mastered Facebook for your business, another social media site, Pinterest, comes along vying for your time and attention. You may have been waiting it out, letting others test the...
Blog Wars: WordPress, Blogger, Tumblr – Which Platform Rules?
Blogging is an excellent, and may I say, ridiculously awesome way to engage, educate and connect with your customers/readers/fan following. A blog may be your most prized content marketing asset (aside from email...
Samsung Attacks Apple in Latest Ad!
We’re big fans of Apple, we could probably open up a wing in the Smithsonian with all the Apple products we’ve bought over the years. We’ve had every almost every computer line since the 90s as...
Nailed Your Copy? Think Again.
My team and I produce a lot of content for VerticalResponse. In doing so, I also edit a ton of copy. Sometimes after reading the same content for what seems like the millionth time, I have a “Eureka!”...
Can Linkedin Endorsements Help Your Business?
If you’re a business looking to hire new peeps you, like us, probably head to Linkedin to find that oh-so-right person. You look to see if they fit the bill, they have the proper Skills & Expertise, they...
Small Business Innovators – Back to the Roots
Editor’s Note: We’re constantly amazed at the innovations we see happening in small businesses every day. As part of a periodic series, we’ll highlight some of the companies we think are turning...
Picture Some Data: Infographics!
An infographic is just an easy way to display complex info. We use them every day and don’t even think about it! A road sign, a map, a subway system, they are all forms of them. And what we’re seeing...