Writing press releases: 8 do’s and don’ts
Drafting a well-written press release isn’t something that requires a PR degree.
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Small Biz Social Secrets – Episode 3: Chris Brogan [VIDEO]
We are back for our third installment of Small Biz Social Secrets. This time around we had the distinct pleasure of sharing a few moments with Chris Brogan, President of Human Business Works. Chris shares insight...
Tips & Insights from DIY Innovators
Jenny Hart, owner of Sublime Stitching Steve Jobs once stated during a Stanford commencement address, “You’ve got to find what you love… Work is going to fill a large part of your life, and the only way to be...
Mythbusters: Do Old Wives’ Email Marketing Tales Hold True?
Mythbusters: Do Old Wives’ Email Marketing Tales Hold True? is the first in a new blog series where we tackle and debunk common myths in email and social marketing. Email marketing is an ever-evolving...
Using Photos to Maximize Facebook Engagement
Today’s social media platforms allow you to communicate like never before. We can connect with old high school friends and family members all over the world. But as we see mega social platform Facebook nearing one...
The Magnificent Seven of Free(!) Web Analytics Tools
So you’ve set up your website and your business is ready to start generating revenue through a new channel, but how do you keep track of how such of that revenue is due to your site’s performance? The...
Business Meeting Etiquette: 8 Pet Peeves
Do your days consist of meeting after meeting? Master these eight don'ts to stay focused and distraction-free.
How to handle an unsubscribe with style, class and a little sass
I work for an email marketing provider, so it’s a given that I get a lot of email. Sometimes when enough is enough, or I just don’t need to receive an email anymore, I click unsubscribe. Often, because...
Marketing Lessons From the ‘Little Guys’
Big businesses need to lighten up, get creative and take a few cues from small business owners.
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