Small Biz Social Secrets – Episode 5: Mike Simonsen [VIDEO]
We’re excited to bring you our fifth installment of the Small Biz Social Secrets video series. This time we’re chatting with Mike Simonsen, CEO of Altos Research. In this video, Mike shares how social...
Introducing VerticalResponse Social, a One-Stop Social Media Marketing Solution for Small Businesses
For small businesses, social media can be a daunting, time-guzzling task to add to their never-ending “to do” list. Coming to their rescue is VerticalResponse Social, the new self-service marketing solution from...
Customer Satisfaction is Not Dead
According to Wikipedia, customer satisfaction, a term frequently used in marketing, is a “measure of how products and services supplied by a company meet or surpass customer expectations.” If you have...
Customer Service Pop Quiz: Be Your Own Customer
When it comes to customer service, it's easy to assume that if there aren't any complaints, there's no need to improve it. Big mistake.
How Colorado Businesses Used Social Media During the Fires
Colorado suffered some catastrophic fires, which put a lot of people and businesses in danger. Currently, the fires haven’t been put out, but hopefully when this post goes live, they will be. I’m from...
Social Media Efforts That Make Us Go WOW!
It seems like every company is embracing social media these days and that’s great! From start-ups to corporate giants, a social presence is a critical component of any marketing effort in today’s competitive...
Passwords are Like Underwear…
Almost anything you do online these days requires a password, from logging into your Facebook account to conducting your online banking. Passwords are a necessity to keep your online assets safe and sound. Eric...
Does Your Small Business Need a Social Media Policy?
The short answer is: heck yeah! A social media policy summarizes company procedures for employee communication in the online world. Just because you’re not as huge as Exxon Mobil doesn’t mean you can’t get yourself...
3 Tips to Make Your Press Release More Social Media-Friendly
Have you ever thought about using press releases as a content source? There’s no rule that says only journalists are privy to press releases.