Get Publicity: 5 PR Advantages Small Businesses Have
Small businesses have some key advantages over large corporations when it comes to getting positive PR coverage. Here are five.
Fundraising Resources That’ll Fuel Your Funds
Fundraising is an important aspect for any non-profit, but it can also be pretty stressful; your next year depends on how well it goes. It’s understandable that this could cause some tense moments during your...
Promote Your Business with Coupons!
“How do I get more customers?” – It’s a question every business wrestles with. Whether you’re looking for brand new customers, or trying to get repeat business, using coupons is a...
Entice Mobile Users to Open Your Emails: 3 Tips
Here's a little-known secret to get more people to open your email marketing campaigns.
How Decades-Old Corporations are Catching up to the Digital Age
In our day and age of social media, email marketing and other PPC, you’d be surprised to hear about large, established companies that still resort to antiquated marketing methods such as snail m…I mean...
What the Vlog? How to Add Video Blogging to Your Marketing Mix
Video blogging, also called vlogging (pronounced vlog rather than v-log), “is a form of blog for which the medium is video rather than text or audio. Entries often combine embedded video or a video link with...
5 Cs Every Startup Needs to Succeed
This article by VerticalResponse CEO and founder Janine Popick originally appeared on Inc.com. There’s nothing more exhilarating than having a great idea for a business and running with it. But before you...
How to Jump Content from Your Facebook Page to Your Profile
So you have a Facebook Page for your business, but the audience size is a far cry from notable companies such as Starbucks or Coca-Cola. You started out on Facebook from a personal level and have a ton of friends...
Mythbusters: Email and Social Marketing are Only for Retailers
Mythbusters: Email and Social Marketing are Only for Retailers is part of our blog series where we tackle and debunk common myths in email and social marketing. I do a lot of webinars and one of the common...