Keep One Eye On the Horizon Because the Holidays Aren’t Over Yet
When the winter holidays came to a close, I was looking forward to switching gears, slowing down, and taking some time to come back to center. And it felt nice…until I looked at my calendar and was reminded...
How to Turn a Negative Customer into an Advocate
It happens to the best of us. Sometimes we fail a customer. We hate it but no company is perfect. And with all of the social media platforms available, the customer can get so angry they blog about it, they Tweet...
3 Ways to Make Your Email More Social
We’ve all heard rumors that email marketing is dead and social media is the new king of the hill for customer engagement. But, we’ve seen that by integrating social media into your emails, you create a...
Countdown of the Top 11 Most Popular VR Blog Posts of 2010
Another year is coming to a close. And in keeping with tradition, I decided to write another “top blog posts of the year” article. So if you missed them the first time around, this is your chance to get...
The Gift of Giving Back
Like many, I regard this time of year as a season of giving, rather than a season of getting. And based on my many blog posts over the year, you probably know how strongly I feel about Cause Marketing, giving...
How to Make the Best Use of An Email Signature
So many times email signatures are an afterthought and not really looked at as an opportunity to sell. What I mean by “email signature” is the signature you put at the bottom of your person-to-person emails, not on...
Email Resolutions – Updating for 2011
Hi, this is Jill Bastian, Training and Education Manager and I am taking over the VR Product Blog for this post! I know its not quite 2011 yet, but I thought it would be a great time for you to start thinking about...
11 Stellar Subject Lines to Ring In 2011
Believe it or not, the New Year is almost here. Last year the first email reference to New Year’s was Dec. 9, according to the Retail Email Blog. Which means now is the time to start thinking about your New...
About.com Interview with Kim Stiglitz
Our Director of Retention & Conversion Marketing, Kim Stiglitz, was recently interviewed for About.com’s Online Business Section. The interview is full of great tips for small businesses including advice...
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