Using Industry Awards to Effectively Grow Your Business
If you’re running a small business today, congratulations! You should be proud that you’re keeping the economy going. You should also give yourself a huge pat on the back for surviving and thriving....
Grab an Email Address With a Popup Window
If you’re using best practices like Branders, you’ve got an email marketing newsletter sign-up form on every page of your website. You collect email addresses at your counter before someone leaves and...
Email Newsletter Survey: Small Business Email Newsletters Still Work
I recently saw results from a survey done by our friends over at Bredin Business Information, a company that specializes in small business research. Although there weren’t a huge amount of participants in the...
Does Your Email Have Personality? Inject It with Some!
There is so much clutter in the adsphere these days, sometimes it takes some ingenuity to get heard. You not only want people opening and reading your email marketing campaigns, you even want them to look forward...
Was the White House Spamming?
You may have heard the brouhaha about the Obama administration sending an email marketing campaign out to millions of recipients last week regarding the health care reform. During a press conference Fox News...
Get Ready for the Holidays with a Survey to Your Customers
Wait, did I just say get ready for the holidays?? I know, it seems like school just got out and we should be at the beach! But we all should be thinking about the holiday season. Now is the time to start figuring...
Make All Of Your Clicks Count
You spend your valuable time creating your email marketing campaign, you load it with images, text and links, but where do you send your clickers? Hopefully not a black hole where they don’t really know what...
How Twitter & Email Marketing Work Together
Many small businesses understand they need to get on the “social media bandwagon” but you might not know how to start, or better yet, why to even do it. You just hear about social media and think,...
Designing Your Email for Mobile Devices
Many consumers are using mobile devices more than ever. They’ve done something on their mobile device whether its sending a text message, surfing the Internet, or checking email. So is your business...
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