3 reasons why you should write CTAs from the reader’s point of view
Have you tried using the first person in your CTA copy? Inserting an "I" instead of "you" may boost email clickthroughs and conversions.
Capture customers’ hearts and sales this Valentine’s Day with email marketing
Did you know that in 2018, Valentine’s Day spending hit a record-breaking $19.6 billion? It’s no wonder that Valentine’s Day sends business owners’ hearts aflutter. According to a study by...
Five Tips for Writing a Stellar Promotional Email | How to Write a Promotional Email
You know what’d be out of this world? A way to create the best promotional emails. Well, wait no longer, we’ve got stellar tips and examples for you.
How to use exit-intent Pop Ups to recapture abandoning visitors
Don't sit back and watch visitors go. Instead, try using Pop Ups to convey value and keep their interest. Here's how.
Email invitation subject line examples | You’re invited: 6 tips for creating attendance-boosting event emails
Make sure your next event email brings in guests by using this handy cheat sheet.
Introducing VerticalResponse Pop Ups
Building your email list doesn’t have to be a challenge. New VerticalResponse Pop Ups help you grow your subscriber list, generate more leads and collect customer information.
5 A/B tests you can start running today
A/B testing lets you see what’s resonating with your customers and what isn’t. Start running these five tests, and learn how you can improve your email marketing.
5 tips to improve nonprofit emails
More and more nonprofits are using email marketing as a fundraising tool. To maximize your marketing efforts, here are five tips to improve your emails.
Create CTAs readers can’t resist
Test your way to the perfect CTA. One of our email experts explains how.
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