The 2010 New Year Checklist for Your Business
Every year here at VerticalResponse I make it a point to come up with a list of 10 things you need to be thinking about in the new year. They may be related to marketing, or running your business overall, and...
Motivate Employees to Get Email Addresses – Just Not This Way
I just read an article about a restaurant owner who wrote a nasty email (careful, this contains SEVERE language, folks) to his employees for not collecting email addresses. In fact, if they don’t collect at...
Grab an Email Address With a Popup Window
If you’re using best practices like Branders, you’ve got an email marketing newsletter sign-up form on every page of your website. You collect email addresses at your counter before someone leaves and...
B2B Marketers – Build Your List Using White Papers
If you are marketing to a business, you’re always looking for creative ways to build your prospect list. You need to constantly keep feeding the funnel with prospects so you can convert them to your best...
2 Great Restaurant Marketing Ideas
Idea #1: This list building idea comes from Jessica Greene-Pierson, a Marketing Programs Manager here at VerticalResponse. She went out to dinner with her husband at a local Indian restaurant and in the bill holder...