Great Example of How to Use Direct Mail Postcards
With all of this talk about social media and email marketing these days, we sometimes forget about the “old school” way of marketing. Direct mail still works for a lot of businesses so you...
Non-Profits: How You Can Use Twitter and Facebook
Non-profits, you have it tough when it comes to running your business. You’re always short on cash and people to do the work you need to do. That’s why we give non-profit organizations 10,000 free emails per...
Include a Link in Your Email for a Good Cause – It Feels Great!
I’ve written about Cause Marketing – Giving Profits to Charity and we’ve seen some great examples of how businesses are doing that for our friends in Haiti and Chile. But, I haven’t written...
Non-Profits Can Rule the Social Media World
Small businesses can use a bevy of marketing tools that can help bring personality and engagement to an online conversation with customers. However, non-profits organizations have always had to be cost conscious...
Cause Marketing: Giving Profits to Charity
I recently walked into a holiday decoration store in a mall. Neat ornaments, nice decorations, and since it was a new store I told the gentleman behind the counter that it was a great place. “Thanks”,...
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