Word of Mouth Supergenius Show in July – Get the VerticalResponse Discount!
Our buddy Andy Sernovitz puts on the fantastic show “Word of Mouth Supergenius Show” each year. We’ve gone to it, and we love it so we’re using a word of mouth tactic and telling the world!...
Non-Profits: How You Can Use Twitter and Facebook
Non-profits, you have it tough when it comes to running your business. You’re always short on cash and people to do the work you need to do. That’s why we give non-profit organizations 10,000 free emails per...
Case Study: LockPickShop Uses Email Marketing To Boost Facebook Fan Base and Bring in Revenue
We are often asked about successes with email marketing from other businesses so we decided to start publishing more email marketing case studies from various industries. This is a great one about how a the...
5 Ways to Feature A Customer in Your Marketing
We’ve been having some really good luck in our marketing campaigns when we feature a customer. It’s always great to have customer testimonials since the best way to sell your product or service is to...
Q&A: How To Make Social Media & Email Work Together
A few weeks ago I was asked to present on How to Make Social Media and Email Work Together at SocialBiz 2010, a conference here in Northern California. After the presentation I had some great questions from the...
Cinco de Mayo! Our 15 “Fives” from VerticalResponse for Marketing Your Biz
In honor of Cinco de Mayo, we’ve compiled a list of our marketing blog posts and free marketing guides that include the number 5. Take advantage of these 15 ways to add a little spice to your marketing with...
4 Easy Steps for Using Email to Get Interaction in Your Online Community
If you run an online community, good for you, probably means you like to get closer to your customers! So you build a community to get engaged with your customers and want them actively participating in...
5 Tips for Making Social Media Local
Many of our email marketing customers sell their product and services to local communities which is great. Say for instance you run an Irish pub, you aren’t going to ship your corned beef and cabbage with a...
eMarketer: Combining the Strengths of Social and Email
eMarketer reported on a study by Strongmail that said that this year social media will make email marketing more powerful. “Even though people are spending more time using social media, they are not abandoning...