Do You Publish Your Email Subject Line to Twitter & Facebook? Consider Changing It…
Here’s a quickie! I’ve been looking at a bunch of people who are doing a great job publishing their email marketing campaigns out to the web with a hosted version of the email, then using the subject...
Social Media Partnerships Can Increase Awareness
One of the list building tactics that we have discussed on the blog before for your email marketing is to partner with another business and feature each other in your email newsletter. I saw this Facebook message...
How to Make Social Media and Email Work Together Q & A
Last week we hosted a webinar, How to Make Social Media & Email Work Together, which was part 7 of our Social Media Series. We had quite a few great questions from that webinar and we wanted to share them with...
Monthly List Building Ideas – 5 Ways to Build Your Email Marketing List
In an attempt to give you 5 new ways to build your email marketing list each month, here are new ideas you can put to work for your business. 1. Use Facebook – Each week send an email through Facebook to your...
Free Guide: Email Marketing Resolutions for 2010
We’ve already given you your Small Business Checklist for 2010, and so what that it’s already February. Here’s your Email Marketing Resolution list (yep, add this to your long list of resolutions) for...
How We Won Gold in the MarketingSherpa’s Email Marketing Awards
Last month we won gold in the MarketingSherpa’s Email Marketing Awards for ‘Best Dynamic Content or Personalized Email for our Social Media Series’ email messages. I feel really great about this award because we...
Enabling Employees to Promote Your Business with Social Media
Anyone who is working for a small business knows it’s tough to do it all. You can’t be the only person who does your email marketing, your social media, your customer support, your sales, your product management,...
The Wine Industry has Social Media Potential
Many of our winery customers do some of the coolest email marketing. I’ve seen gorgeous wine tasting event invitations, the funniest wine cartoons, wine paring suggestions I could practically taste and award...
Cottonelle is Having Some Marketing Fun – Take the Roll Poll
Cottonelle toilet paper probably doesn’t get a chance to really engage with their customers other than the cooky advertising they do on TV. You know the ones with the bears? But they’ve done something...