How ModCloth Takes the Social Media Cake
What’s wildly successful, unbelievably adorable, and huge on social media? If you said, “cat videos,” or “Ryan Gosling,” you’re absolutely correct, but I’m also talking...
Big News! VerticalResponse Acquires Roost™ Social Media Marketing Platform
I’m super excited to let you in on some great news; VerticalResponse is adding a leading social media marketing platform to our list of powerful tools enabling you to engage with customers instantly; Roost by...
BlogWorld Expo: Sweet Social Media o’ Mine – The Roxy Theatre’s Reinvention
VerticalResponse marketing team members, Ellery and Colleen, recently attended the BlogWorld Expo in Los Angeles. This is the second in a series of posts on their learnings from the conference. See the first post...
7 Easy Steps to Get More Action on Twitter
If you’re using Twitter for your business, good for you! You’re probably wondering how to get more Twitter activity such as re-tweets and followers. Well, here’s a fun idea you might want to give...
The Laughing Cow Does Cause Marketing, Building Email Lists, & Social Media in One Great Promotion
I was watching TV the other day (as I do) and saw this great commercial for The Laughing Cow cheese. First of all, I eat the stuff. It’s a great low calorie snack. Love that. But this commercial had a twist:...
Your Email Is About to Get More Social
In January of 2010 we launched our current social sharing features with much fanfare and excitement. But even when this set of social features went live, we knew we’d soon revisit the concept of...
Post-Webinar Q&A: Twitter For Your Business
VerticalResponse Webinars are not only free, but a great resource for small business email marketing and social media tips and advice. If you haven’t had a chance to attend one, check out all the great...
Want More Clicks? Tease Your Readers!
If you’re using social media for your business good for you! Hopefully you’re paying attention to which messages you publish to social networks like Facebook and Twitter get the best response. But it’s...
How Small Biz Can Think Big – Interview with VerticalResponse CEO, Janine Popick
As VerticalResponse celebrates its 10th birthday, my team thought it would be great to host a webinar and share some of our experience from a decade in business. Our Director of Retention & Conversion...