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From your favorite name brands to local mom and pop shops, these days, email is an essential part of any successful marketing strategy. To get the most out of your email marketing program and start seeing the impressive return on investment that the channel is known for, you have to develop a strategy that revolves around building and managing your contact list.

Recently, we released the Spanish language version of our service. Our eBook, Guide to Email List Management was designed to help you increase the impact of your campaigns. And now we’re excited to announce the release of the Spanish-language version of this comprehensive guide. Now even more small business owners will have access to this vital information.

As you start preparing to launch your email marketing program or begin to fine-tune your strategy, you might ask yourself:

• How do I build an email list from scratch?
• What tools do I need to get started?
• What is list segmentation, and is it something that I should be doing?
• Once I have subscribers, how can I get them to engage with my content?
• How do I handle unsubscribes and bouncebacks?

Spanish speakers can now find the answers to these questions and more in our Guide to Email List Management. Download it today, and take your email marketing to a whole new level.

Grow your email list the right way

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Editor’s note: Download the English version of our Guide to Email List Management here.

© 2017 – 2018, Amber Humphrey. All rights reserved.