VerticalResponse Turns 10!
I never dared to imagine that on an extended vacation in Burgundy, France, joined by my husband and two basset hounds, that the concept we dreamed up would grow to be a 10-year-old company that we call...
How Small Biz Can Think Big – Interview with VerticalResponse CEO, Janine Popick
As VerticalResponse celebrates its 10th birthday, my team thought it would be great to host a webinar and share some of our experience from a decade in business. Our Director of Retention & Conversion...
Send Your Next Email Campaign to Celebrate American Food Holidays
I got an email from Boudin Bakery today. For those of you who don’t know Boudin, they are a San Francisco staple. If you come to “Frisco” (can we bring that word back btw?) and don’t have...
5 Ways to Help Your Customers Fall In Love with Your Business
Valentine’s Day. Some people love it, and others not so much. But regardless of how you feel on a personal level, it’s a great opportunity to use email marketing to let your customers know you...
Host Your Own Stellar Seminar
A couple of weeks ago Team VerticalResponse went on the road…all the way to the Marriott 2 blocks away! We had a wonderful attendance rate (95%) with some pretty amazing customers. We gave advice on...
Top 10 Social Media Blog Posts
VR is turning 10 this month and in honor of our birthday, I have compiled a list of the top 10 blog posts about social media for your business. Stay tuned for more birthday top tens and fun festivities to celebrate...
Super Bowl Super Emails
The Super Bowl is one of the most highly anticipated events of the year. A ton of guacamole is consumed (8 million pounds in fact – not me though, I have a thing about avocados) along with 14,550 tons of...
Rockstar Takeaways from the 2011 Email Marketing Summit in Sin City
Last week three of VR’s marketing managers attended the MarketingSherpa Email Summit 2011 in Las Vegas. The trio not only took on Sin City in style (they networked and socialized with other summit attendees...
5 Emails on My iPhone
We’ve written about the importance of “pre-header” text in your email campaigns before. This is the text that immediately comes after your subject line. Before mobile was SO prevalent in accessing...
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