Measure your email marketing success with KPIs
Email marketing is good for business, but how can you be sure your campaigns are paying off? Here's how to measure your success with KPIs.
Top 5 email trends for 2019
With the excitement of a new year, how will email marketing change? Read on to see our predictions.
Email marketing tips for Black Friday, Cyber Monday and Giving Tuesday
Millions of people will shop the last weekend of November, you can leverage this to benefit your biz.
Email marketing turns 40: Here’s how it still benefits your business
As email marketing celebrates the Big 4-0, find out why it's still one of the most valuable promotional tools small business owners have.
Avoid a nightmare on email street: Create a haunting Halloween campaign
Don't let the holidays creep up on you. We've got 3 tips to make sure your Halloween email planning is sweet, not scary.
Clothing boutique designs unique email marketing strategy | boutique email address
See how Polka Dot Parlor built an email marketing program from scratch and started connecting with more customers than ever.
Email marketing funnel: Matching message to buyer journey
When cultivating customers from awareness to purchase, consider what a strong email marketing funnel can do for you.
Five Tips for Writing a Stellar Promotional Email | How to Write a Promotional Email
You know what’d be out of this world? A way to create the best promotional emails. Well, wait no longer, we’ve got stellar tips and examples for you.
How to write catchy headlines that grab attention
Ready to write catchy, compelling headlines that get your emails read and acted upon? It's easy with these proven, practical tips.