Read All About It at the VerticalResponse Newsletter Archives Page
I have good news for VR Buzz fans! Now you don’t have to worry if you miss a copy of our weekly email newsletter in your inbox. You can find them all on our newsletter archive page. If you’re not familiar with the...
Creating Exclusivity & Time Sensitivity – Put It to Work for Your Business
As business owners we’re always looking for ways to turn looky-loos into buyers. Two examples of great ways to use both exclusivity and time sensitivity are Gilt Group and Rue La La. My team here at...
Email Delivery: Understanding Response Rates
Our Email Delivery Manager Kiersti Esparza, recently contributed to our blog with Part 1 & 2 of our ongoing email deliverability information. Today she’ll be talking email response rates and what they all mean....
San Francisco Giants: Nice Thank You Email
I was fortunate enough to attend Opening Day baseball here in San Francisco. The day after the game, we got a great email from the San Francisco Giants thanking us for coming to the game. I just though it had some...
Email Delivery: Authentication, Reputation and Feedback Loops, What it All Means
Our Email Delivery Manager, Kiersti Esparza, has written a few blog posts about how we get your email into your recipient’s inbox. From the time you click “launch”, there’s a ton of hard...
Monthly List Building Ideas – 5 Ways to Build Your Email Marketing List
In an attempt to give you 5 new ways to build your email marketing list each month, here are new ideas you can put to work for your business. 1. Use Facebook – Each week send an email through Facebook to your...
Happy 9th Anniversary VerticalResponse
It’s been 9 amazing years that VerticalResponse has been around and I’m proud to run such a wonderful business that focuses on helping small businesses look like giants, AND helps non-profit...
3 Ways to Segment Your Lists for Better Results
Want the most out of your next email marketing campaign? Then it’s time for your business to take advantage of a few simple list segmentation ideas to ensure you’re making the most out of information...
Grab an Email Address With a Popup Window
If you’re using best practices like Branders, you’ve got an email marketing newsletter sign-up form on every page of your website. You collect email addresses at your counter before someone leaves and...
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