Small Business Tax Day Survey – Are You Getting a Refund This Year?
Today many small businesses around the country are busier than ever—as April 15 is here! For those of you interested in how other VerticalResponse small business customers are faring this tax season, we wanted to...
B2B Sales Pitching: Why Soft Selling Works
If your business sells to other businesses you might have it rough; you could be selling something pretty expensive that has a long sales cycle, you could have a specific time of year when businesses have the...
GrowCo: How to Finance Anything
I’ve got a new article up on Inc.com for my column Girl Power: Female CEOs. I recently attended Inc’s GrowCo. Conference where over 500 small businesses attended to get inspired about their businesses...
Inc.com: Growth by Involvement at Amy’s Ice Creams
I’ve got a new article up on Inc.com for my column Girl Power: Female CEOs. I attended Inc’s GrowCo Conference where over 500 small businesses attended to get inspired about their businesses and learn...
Email Creation Upgrades at VerticalResponse
What’s been going on behind the scenes at VerticalResponse for the last year? In the last 12 months we’ve devoted a ton of time and resources toward the long-term growth, security and scalability of...
Include a Link in Your Email for a Good Cause – It Feels Great!
I’ve written about Cause Marketing – Giving Profits to Charity and we’ve seen some great examples of how businesses are doing that for our friends in Haiti and Chile. But, I haven’t written...
7 tips for Using Email to Promote Webinars
Karen Bannan from B2B Magazine posted this interview she had with me on how email can be effective to drive people to Webinars. Email marketing can be a smart way to help people learn more about your company or...
VerticalResponse for Google Apps: Now Available on the Google Apps Marketplace
I’m super excited to announce some really great news, VerticalResponse is one of the first software companies to be a part of the new Google Apps Marketplace with our new product VerticalResponse for Google...
Make a Referral Week – You Can Help Stimulate the Economy Today
I’ve talked about using Email Marketing to Stimulate the Economy, but our friend John Jantsch over at Duct Tape Marketing is taking it to the next level for the second year in a row! Make a Referral Week is...
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