Email Creation Upgrades at VerticalResponse
What’s been going on behind the scenes at VerticalResponse for the last year? In the last 12 months we’ve devoted a ton of time and resources toward the long-term growth, security and scalability of...
Include a Link in Your Email for a Good Cause – It Feels Great!
I’ve written about Cause Marketing – Giving Profits to Charity and we’ve seen some great examples of how businesses are doing that for our friends in Haiti and Chile. But, I haven’t written...
7 tips for Using Email to Promote Webinars
Karen Bannan from B2B Magazine posted this interview she had with me on how email can be effective to drive people to Webinars. Email marketing can be a smart way to help people learn more about your company or...
VerticalResponse for Google Apps: Now Available on the Google Apps Marketplace
I’m super excited to announce some really great news, VerticalResponse is one of the first software companies to be a part of the new Google Apps Marketplace with our new product VerticalResponse for Google...
Make a Referral Week – You Can Help Stimulate the Economy Today
I’ve talked about using Email Marketing to Stimulate the Economy, but our friend John Jantsch over at Duct Tape Marketing is taking it to the next level for the second year in a row! Make a Referral Week is...
Upcoming US Holidays and Observances – Mark Your Email Marketing Calendars!
There’s always a holiday right around the corner, and whether it’s a national holiday or not, it could be a great reason to send an email marketing campaign. Here is a rundown of upcoming holidays here in the U.S....
February 2010 Inc.com Article – Winter Olympics, Incorporated
I’ve got a new article up on Inc.com for my column Girl Power: Female CEOs. It’s entitled, Winter Olympics, Incorporated. Do our Olympic male athletes act differently than our female athletes? Can the...
Free Guide: Email Marketing Resolutions for 2010
We’ve already given you your Small Business Checklist for 2010, and so what that it’s already February. Here’s your Email Marketing Resolution list (yep, add this to your long list of resolutions) for...
We Are Thrilled to The 9’s
In celebration of our 9th anniversary we wanted to give shout outs to the customers that have sent the 99th, 999th, 2999th, 4999th & 5999th campaigns sent through VerticalResponse today. We have come a long way...