SEO for Small Business – 5 Tips that Will Give You a Bang for NO Bucks!
Alf Brand, our Director of Marcom, has been busy with our Search Engine Optimization (SEO) so we can get ranked higher in the search engine rankings for our keywords. So I asked him to contribute to our readers...
Simple Way to Use Customer’s Geographic Information in Your Email Marketing Campaigns
We bought a Soda Stream because you can make fizzy water in minutes, right from the comfort of your own home, and who doesn’t love a little fiz in their H2O? The only thing is, you need to send back the...
5 Types of Links You May Not Have Thought of Tracking
I was forwarded a great blog post from Michelle Urban, one of our amazing Partner Success Managers here at VerticalResponse. People here are always on the lookout for some great articles to share with you. This one...
Avoid Buzzwords in Your Marketing & Sales and Increase Your Response
I was recently inspired by an article at MarketingProfs about writing styles entitled: Why Do People Write Like That? (And How You Can Avoid Doing the Same). It specifically refers to a disease they call...
How Respecting Competition Wins Business
I’ve got a new article up on Inc.com for my column Girl Power: Female CEOs. It’s entitled, How Respecting Competition Wins Business. Are you aware if your employees are bashing your fellow competitors?...
June Monthly Email List Building Ideas
In an attempt to give you 5 new ways to build your email marketing list each month, here are new ideas you can put to work for your business. 1. Sandwich Board If you’ve got a retail location like The North...
5 Tips for Winning Back Customers
If you’ve got customers that have never left you for another competitor good for you! But I don’t believe you. It happens to the very best of businesses. Business should always be focused on getting new...
Get a Higher Open & Click Rate with Pre-Header Links
Your recipients are getting your email marketing campaigns in various email readers and on mobile devices and many of them are making decisions on whether to read them in a split second. They look at who the email...
Email Delivery: 6 Tips for Delivering B2B Email
Our Email Delivery Manager Kiersti Esparza, recently contributed to our blog with Part 2 of our ongoing email deliverability information which focused on Email Delivery: How Your Email Looks in Different Email...