Have You Thanked Your Customers Lately?
We all forget our manners from time-to-time. Myself included! So I’m not trying to play Ms. Manners or even Ann Landers, but I do think it’s important to remember to say a full-hearted “Thank...
10 Tips for Having the Best Webinar Ever
If you’re trying to get new customers, webinars can be a very effective way to do so, especially if you market to businesses. We’ve seen some companies have a lot of success advertising their free...
7 Tips for Recognizing Your Peeps
Employee recognition is a much talked about, but often overlooked part of the workplace. Recognizing and rewarding your employees can be a slippery slope to navigate and sometimes it seems that managers either get...
Affiliate Marketing – An Easy way to Earn Extra Cash
If you’re not familiar with Affiliate Marketing, let us demystify it for you. Basically, you have an Affiliate (your business) that helps promote another company (a Merchant). Basically you get paid every time you...
What is a Loss Leader and How Can You Use it In Your Email Marketing
Wikipedia defines “loss leader” as “a product sold at a low price (at cost or below cost) to stimulate other, profitable sales.” I thought about this subject because I was looking through my...
Who Else Wants to Write Better Email Copy?
VR Retention Marketing Specialist, Amber Ricchetti, recently attended a DMA copywriting seminar in NYC. She came back with a ton of great insight, ideas and tips on how to improve our email and online copy....
Be a Friend and Share Your Emails on Twitter and Facebook
It’s almost been a year since we launched our free Social Sharing feature, and we want to make sure that you’re getting the most out of this friendly feature. A quick rundown of social sharing is that...
20 Holiday Subject Lines that Light Up the Inbox
A few weeks ago I did a blog post on 10 Fab Fall Email Subject Lines, and now that it’s November I wanted to share some eye-catching and open-rate inspiring holiday subject lines that have been delivered to...
I Got Spam Today…
Yeah, we all get some. Normally we trash it pretty quickly. However, today I did something I don’t usually do. I opened it! This subject line caught my eye and I’ll say it, I bit. “Nine Practices...