That’s My Brand! Building an Identity With Email Branding
Building long-term relationships with email subscribers build trust. With 81% of consumers needing trust to buy from a brand, your email branding can cultivate this kind of relationship. How can you integrate brand...
Top 5 affordable tools to make infographics in a snap
Want to create infographics but don't have a design team to do it? Try these easy-to-use online tools.
Master Marketing Through Media: The Positive Relationship Between Content Marketing and Conversion
Do you want to spend less on marketing while generating three times the leads? Content marketing costs 62% less than other marketing strategies. With its lower cost and elevated lead generation, it’s worth...
9 User Email Engagement Strategy for the Perfect Email Campaign
Do you have an email marketing campaign? Email marketing is one of the most powerful things you can do for your brand. It’s one of the best ways to get consistent feedback and engagement from your customers....
12 months of inspiration for engaging with your email subscribers
Surprise and delight customers with these creative email campaign ideas for 2016.
3 reasons why you should write CTAs from the reader’s point of view
Have you tried using the first person in your CTA copy? Inserting an "I" instead of "you" may boost email clickthroughs and conversions.
How salesy should your newsletter be?
Ready to keep email newsletter subscribers engaged and buying? Learn how to strike the right balance between sales copy and news they can use.
Winning Their Hearts Again: Subtle Win-Back Email Ideas
Are you looking for ways to further strengthen your customer base? Then perhaps you don’t need to look very far. Maybe what you need is to revisit some of your old customers and bring them back to life. The...
A Creative Touch: How and When to Use GIFs in Emails
Are you toying with the idea of adding GIFs to your email marketing campaigns? Perhaps you want to try it but are afraid it might seem a little unprofessional. Well, did you know more than half of internet...