The 8 Most Overused Words in PR and Marketing
Some adjectives are used so often that they no longer have any real meaning and do nothing but clutter up your copy. Avoid these eight "fluff" words.
Improve Your Email Response Rates with List Segmentation
Want to improve your email marketing response rates? Consider segmenting your list. Here are some ideas for smart list segmentation.
![Sharing Content from a Facebook Page to Profile [VIDEO]](https://verticalresponse.com/wp-content/uploads/2020/12/fbptopp620x350.jpg)
Sharing Content from a Facebook Page to Profile [VIDEO]
Sharing content from your Facebook Business Page to your personal profile can bring attention to your business from an existing audience. Here's how to do it:
Authentication Changes at Yahoo! and AOL Impact Email Marketing
Yahoo! has made a big change to the way they verify emails; a policy that will impact everyone, but especially email marketers using a Yahoo! email address.
How to Manage Expectations – The Vastly Underutilized Skill
Effectively managing expectations can help you navigate the often choppy business waters.
Four Creative Options to Encourage Email Opt-ins
Here are some new, creative options and savvy strategies for email opt-ins:
Addressing Anonymous Negativity as Secret App Gains Traction
Secret is an app emphasizing anonymity. To avoid anonymous negativity, here's what to do:
Yahoo! and AOL Authentication Changes Impact Email From Addresses
Yahoo! has made a big change to the way they verify emails.
After an Event: How to Connect and Follow up on Email + Social
Here are some tips on making the most of the new, eager prospects who want your messages in their inbox.
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