Last week we discussed some of the ways to spring clean your email marketing efforts. This week we’ll work on digging up some fresh springtime subject line inspiration.

From April Fools’ to Easter to graduation, and everything in between, there’s no shortage of seasonal events to draw from for creative copy. Will retailers encourage their readers to do a little “spring cleaning” of their wardrobes and get a head start with 2017 lines? Are gardeners and landscapers sending out specials on their services for perennial blooms? Have restaurants redone their menus with the season’s freshest new produce?

Whether you’re emailing customers with a seasonal offer, celebrating an event like the Kentucky Derby or the kick-off of the Cactus and Grapefruit Training Leagues, or simply saying “Hello,” it’s the perfect time of year to put a spring into the step of your email campaigns.

25 springtime subject lines

We took a look at our inboxes for some of our favorite seasonal subject lines:

1. Sending Spring thoughts + sweet treats! ? | Farmgirl Flowers
2. Spring Forward? Jump in! | aerie
3. Just warming up | Barry’s Bootcamp
4. Transition to spring, flawlessly | Nordstrom Rack
5. You’d be a fool to miss this 😉 | Old Navy
6. what goes with daylight savings? savings. | Gap
7. Easter’s early: Are you ready? | OpenTable
8. Is your basket ready? Easter arrivals are here. | Crate and Barrel
9. It’s a good Friday | Tablehopper
10. Don’t miss out our eggciting Easter deals! + Passover picks! | GrubMarket
11. Eat like a Triple Crown winner | Tasting Table
12. A Derby Day Win: The Perfect Mint Julep from Jim Meehan | Panna
13. May the fourth be with you | theSkimm
14. Call your mom. NOW. | Refinery29
15. Mama Always Said | Rent the Runway
16. Without Father ado… Styleathon. | Rue La La
17. OMG, it’s Father’s Day! | JibJab
18. Gift ideas for Grads and Dads | Ferry Building Marketplace
19. BIG BOTTLES Rock as Gifts for Weddings & Graduations… | Jessup Cellars
20. Spring’s New Sidekick Has Arrived | Ann Taylor
21. Tax Relief and Spring Delights | Bikram Yoga Nob Hill
22. ?  Happy Earth Day! | Project Juice
23. Save some green on Earth Day! | Thymes
24. Spring Break Planning: When to Cruise Where and Romantic All-Inclusive Resorts | T+L
25. Find a #springbreak state of mind ?? | uforia studios

Bonus: springtime holidays and observances

In case you still needed some inspiration for your subject lines, we put together a list of springtime holidays, observances, and events big and small.

• Administrative Professionals Day
• Arbor Day
• Ash Wednesday
• Baseball Spring Training: Cactus and Grapefruit Leagues
• Cherry Blossom Festival
• Chinese New Year
• Cinco de Mayo
• Daylight Saving Time
• Easter
• Earth Day
• Employee Appreciation Day
• Fat Tuesday
• Father’s Day
• Good Friday
• Graduation
• Groundhog Day
• International Women’s Day
• Harvey Milk Day
• Holi
• Kentucky Derby
• March Madness
• Mardi Gras
• Memorial Day
• Mother’s Day
• National Parks Week
• Palm Sunday
• Passover
• Presidents Day
• Purim
• Spring Break
• St. Patrick’s Day
• Take Your Child to Work Day
• Tax Day
• Valentine’s Day

Note: some dates will vary year over year and may or may not occur in “Springtime” (before or after Groundhog Day).

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