• Small business marketing

Baby Don’t Go – How to Avoid the Dreaded Unsubscribe

As an avid Sex and the City watcher back in the day, I’ll never forget the episode where Carrie got broken up with via a Post-it note. In this day and age of mass marketing and virtual anonymity, our...

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12 years ago

• Product Updates

Clipper: A Faster Way to Post Great Content

Social media is all about engaging your customers and fans. Sharing interesting content and industry knowledge is a great way to start conversations, but it can be a real time suck finding and/or creating all that...

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12 years ago

• Small business marketing

Not Producing Content? You Should Be

The more content you publish, the more you help your customers, the more the search engines will pick you up and in the end, hopefully the more business you'll get.

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13 years ago

• Small business marketing

International Content Marketing Dos & Don’ts

International waters… have you dipped your toe in them, not just personally, but for your business? Gaining global customers and/or an international audience is extremely exciting, but doing your homework is vital...

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13 years ago

• Small business marketing

BlogWorld Expo: 8 Tips for Creating a Top-Notch Blog

I attended Blogworld 2012 in New York a couple of weeks ago – it was a blast! Blogworld is a fantastic opportunity to meet luminaries in the online world, connect with friends old and new, and learn the...

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13 years ago

• Social media marketing

9 Mistakes We Make with Our Email Marketing

At the end of the day, we’re all using email marketing to accomplish business goals. From growing our subscriber list to generating more sales, email marketing is the workhorse of our marketing plans. So, why...

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13 years ago

• Small business marketing

How to Get Inspired & Kick Writer’s Block to the Curb

How can you force inspiration and enticing copy to spill out onto a campaign or blog? With persistence and advice from the pros, which I've outlined below.

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13 years ago

• Social media marketing

Get Your Share: 5 Easy Ways to Help Your Content Go Viral

Virality. You know what it is, but do you know how to get it? Sure, you’ve included references to LOLcats and #Linsanity in your most recent blog posts and emails, but perhaps you’re yet to have seen a...

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13 years ago

• Social media marketing

Hey Girl, Wanna Go Viral? Learn from Memes

Internet memes (“meems”). What are they? They’re widely mispronounced (don’t feel bad, I thought it was “me me” too). They also equate to every marketer’s dream: viral...

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13 years ago