Get Touchy: Mobile-Friendly Email Marketing Design Tips
What is a must-have when it comes to designing mobile-friendly emails? Let's get touchy:
VR Email Tests That Could Boost Your Results, Too
Here are 3 email tests we've done at VerticalResponse, the results, and some things you can learn from and implement, too:
How to Choose Vibrant Photos for Your Content
There's plenty of advice to get your content to stand out, but what about photos? Here are tips to make sure your images are just as good as your content.
A New VerticalResponse is Coming to Town!
In this post we discuss three main trends we see happening in marketing.
Top 10 Marketing Blog Posts of 2013 (So Far)
We're well through half of 2013, so to celebrate, here's a roundup of the top 10 marketing blog posts (so far) chock full of tips, tactics and how-tos:
How to Email Often without Losing Readers
How many emails can you send to your list to maximize your revenue without annoying your readers? It’s not about a specific ratio. It’s about doing the right thing.
Go Beyond ‘Vanity Metrics’ with Your Marketing
You may be focused on so-called vanity marketing metrics, but remember the real reason you’re putting time, effort and money into social media...
Email Bloopers: Read This Before You Hit ‘Send’
We live in an ultra fast-paced world. Sending texts, IMs, and e-mails from our smartphones has become commonplace. But with all this speed, are we sacrificing quality business communications? Let’s look at a...
The Advantages of Segmenting Your Email Lists
By targeting specific groups aka segmenting your email lists, you can greatly improve the effectiveness of your email marketing campaigns.