A New VerticalResponse is Coming to Town!
In this post we discuss three main trends we see happening in marketing.
Top 10 Marketing Blog Posts of 2013 (So Far)
We're well through half of 2013, so to celebrate, here's a roundup of the top 10 marketing blog posts (so far) chock full of tips, tactics and how-tos:
How to Email Often without Losing Readers
How many emails can you send to your list to maximize your revenue without annoying your readers? It’s not about a specific ratio. It’s about doing the right thing.
Go Beyond ‘Vanity Metrics’ with Your Marketing
You may be focused on so-called vanity marketing metrics, but remember the real reason you’re putting time, effort and money into social media...
Email Bloopers: Read This Before You Hit ‘Send’
We live in an ultra fast-paced world. Sending texts, IMs, and e-mails from our smartphones has become commonplace. But with all this speed, are we sacrificing quality business communications? Let’s look at a...
The Advantages of Segmenting Your Email Lists
By targeting specific groups aka segmenting your email lists, you can greatly improve the effectiveness of your email marketing campaigns.
Send Files in VerticalResponse Emails with Digioh
We’re excited to announce that we’ve partnered with Digioh to enable you to send secure, trackable files in your emails and newsletters. You can now add any type of file to your VerticalResponse emails and...
Changes to the VerticalResponse Opt-in Form
We offer opt-in forms to help your company collect email addresses for your email marketing and newsletter campaigns. When you placed the old form on your site, we would automatically include a web link back to...
You Had Me at Hello – 5 Types of Subject Lines to Engage Your Audience
In the movie Jerry Maguire, Jerry expressed his love in a long-winded speech to Dorothy and her reply was the simple phrase: “You had me at hello.” Your subject line can do the very same thing for your...
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