If the NYC DOT Has Fun Content, You Can Too!
Thanks @andysernovitz, (he wrote the book on word-of-mouth marketing) who recently wrote about a great creative blog idea by the NYC Department of Transportation in his latest newsletter. That’s right, you...
Quick Tip! Email Marketing Rendering on Mobile Devices
If you don’t know by now that a pretty large percent of your readers open up your email on their email device, you’re missing out on a pretty big opportunity in our humble opinion. You do it yourself...
How to Create a Successful Email from Head-to-Toe
Ever wonder what makes an email look great and work successfully? You probably have, we get this question a lot. To help answer that question we’re going to go through an email from head-to-toe and point out...
Thinking about Launching an Online Contest? Read This First
If you’re thinking about launching a contest of your own, these eight tips will start you off on the right track.
Your Stuff = Great Content Marketing!
You’ve probably got some great pictures of your employees, some videos of you in your business, a super picture of your product or a wonderful customer testimonial that you recently got. This is all great...
Perils of Sending Image-Only Email Marketing Campaigns
Great artwork! Too bad their first line of “text” was their unsubscribe message… …because the pre-header is made...
Be Everywhere Chaz is…Now!
Your super cool customer Chaz is at work right now at his advertising agency. He is sifting through his morning email and comes upon yours. He doesn’t have time to look at it right now but your subject line...
Skadeedle is Coming…The Perfect Online Marketing, Finally
We’ve been working pretty hard on a brand spankin’ new online marketing product we’re hoping to blow your doors off with. We’re a bunch of pretty cool people that know if there’s one...
Baby Don’t Go – How to Avoid the Dreaded Unsubscribe
As an avid Sex and the City watcher back in the day, I’ll never forget the episode where Carrie got broken up with via a Post-it note. In this day and age of mass marketing and virtual anonymity, our...