How to Get the Most Out of Google Analytics
Google Analytics, (or GA for those in the know), is the true alpha male of its division – The name has become synonymous with free web analytics tools. If, like most small business owners, GA is your tracking...
Customer Service Pop Quiz: Be Your Own Customer
When it comes to customer service, it's easy to assume that if there aren't any complaints, there's no need to improve it. Big mistake.
How Colorado Businesses Used Social Media During the Fires
Colorado suffered some catastrophic fires, which put a lot of people and businesses in danger. Currently, the fires haven’t been put out, but hopefully when this post goes live, they will be. I’m from...
3 Tips to Make Your Press Release More Social Media-Friendly
Have you ever thought about using press releases as a content source? There’s no rule that says only journalists are privy to press releases.
8 Steps to Building Goal-Scoring Landing Pages
At time of writing the sports world (OK, maybe not the US) is riveted towards the UEFA EURO 2012™ – Arguably the highest-level of soccer competition (with the only notable MIA nations being Brazil and...
Are Your Employees Waving Away Customers?
As a business owner, you go above and beyond to keep customers happy. But your employees might not feel the same.
How to Go for the Gold with Your Email & Social Media Marketing
The London 2012 Summer Olympics are right around the corner (beginning July 27 and running through August 12). The official Olympics Twitter account already has more than 660,000 followers (and counting) and the...
Trade Shows: Get Bang for Your Buck
Trade shows and conferences cost money and time. Ask these four questions to determine if a show is right for your business.
The Importance of Using Links, A Not So Trivial Tip for Serious Marketers.
Here on the VerticalResponse Blog we’ve never had a problem using puns or a play on words in our posts, and this title follows that glorious history (with apologies to Oscar Wilde). Funny title, sure, but the...