Take a Tip from Restaurants on Email Marketing & Social Media
If you’ve got a business that requires getting the word out to customers on a daily or weekly basis, using email marketing with social media can lead to a winning combination. One industry that can thrive on...
New Feature Coming Soon – Social Sharing
After mentioning this a couple weeks ago, many of you have been asking about the new email archive and social sharing features. You create such great looking and informative emails, so why not use Facebook...
Promoting Your Business By Showing Appreciation for Another Business
Last week, while doing a search for “VerticalResponse” on Twitter, I stumbled upon a very smartly crafted Tweet. It had 2 key elements, it mentioned what the customer’s end goal was and it...
How Small Businesses Are Planning to Spend on Marketing in 2010 – Part 2 of Our Survey is Here!
Drum roll please… the second part of our survey to 831 small businesses is here! We released the results on 2010 marketing spend for areas such as email marketing, social media, online banner ads and search engine...
Coming Soon to a VerticalResponse Account Near You
We’re already getting excited about the new products and features VerticalResponse is releasing in the New Year. Given that 2010 is a matter of weeks away, we really can’t contain ourselves any longer....
Email Being Replaced by Social Networks? Not So Fast Wall St. Journal
The Wall Street Journal recently published the story, Why Email No Longer Rules. The writer, Jessica E. Vascellaro, talks a lot about the increasing number of people jumping on the social media bandwagon, and how...
Use Email Marketing to Get Reviews!
I received an email this week from CB2, a Crate and Barrel brand. It was interesting to me because they used an entire email marketing campaign to compel their recipients to give their products a review. If you...
How Twitter & Email Marketing Work Together
Many small businesses understand they need to get on the “social media bandwagon” but you might not know how to start, or better yet, why to even do it. You just hear about social media and think,...
Skittles Replaces Website with Social Media
In a bold move to spark some word of mouth, Skittles has changed its entire website and turned it into a social media extravaganza. Yesterday the Skittles home page was their Twitter stream, and today the home page...