Use Live Video in Your Email & Increase Engagement
Many of us have considered using live video in our emails to engage our readers in a unique way. In the presentation titled, Video Email: When, Why, and How, the Email Experience Council (EEC) offers an impressive...
What the Vlog? How to Add Video Blogging to Your Marketing Mix
Video blogging, also called vlogging (pronounced vlog rather than v-log), “is a form of blog for which the medium is video rather than text or audio. Entries often combine embedded video or a video link with...
Small Biz Social Secrets – Episode 4: Lauren Friedman [VIDEO]
We’re very excited about our fourth installment of the Small Biz Social Secrets video series. This time we’re chatting with Lauren Friedman, Manager of the Community Engagement Team at Adobe Social. In...
Small Biz Social Secrets – Episode 2: Wesley Faulkner [VIDEO]
We are back for our second installment of Small Biz Social Secrets. This time around we had the distinct pleasure of sharing a few moments with Wesley Faulkner, Digital Strategist at Snoball. Wesley shares...
Don’t be Afraid of the Dark, er, Video
Using videos in your email can be great for engagement; including them can help you achieve higher clickthrough rates and help keep your recipients opening your emails. This might sound complicated (or even...
Take 5…Video Marketing Tips That Is!
We talk a lot on our blog about marketing your business through different mediums (email, blogging, social media,etc.). One medium that often gets left out of the discussion is video marketing. Video marketing has...
Learn When You Want with Our Top 5 Recorded Webinars
Every Wednesday VerticalResponse hosts free webinars to help you learn more about email marketing, leverage social media for your business, learn how to write a killer subject line, create an amazing event and so...
How To Use Video in Email Marketing Campaigns
I have talked about creating videos for your business and your website in the past but it’s more important than ever for you to take advantage of video marketing in your business, especially in these tough...