Avoid These Gift Certificate Blunders
In light of the looming holiday season where many businesses will offer gift certificates both online and off, I’d like to mention two specific gift certificate-related blunders (imo) that happened to me...
Complement Your Holiday Emails with Direct Mail Postcards
According to a 2010 Retail Email Guide to the Holiday Season, more than 83% of online retailers increased their email volume during November and December of last year. Because competition is high for...
Helpful Blogging Advice – Write The Way You Talk!
I’ve blogged a lot about the importance of having a blog for your business (check out my post: Start Blogging! 10 Reasons Why You Think Time Wasted Might Be Time Well Spent), but the actual writing part seems...
10 Resources to Get a Perfect 10 on Your Email Marketing
In honor of 10/10/10, here’s a list of 10 VR 10s – including blog posts, guides, webinars and resource lists – to help you get a perfect 10 on your email marketing. Top 10 Reasons You Should Use Twitter...
Top 10 VR Blog Posts from Q2 & Q3
Q4 is almost here, and the pace has picked up as people race to prepare for the holidays and new year. Here’s a list of the most popular VR Marketing Blog Posts (in order of popularity) from the last 6 months to...
Get Into Gmail’s New Priority Inbox
Our Deliverability Manager Kiersti, talked to us about the new feature Google will be rolling out with Gmail in the coming weeks. It’s called the Priority Inbox. Basically, Google is looking at how your...
3 Tips to Help Convert Your New Peeps!
I asked our Conversion Marketing Coordinator Megan Buell to tell me a little bit about the nuggets that she has uncovered to convert our free “trialers” or “prospects” to paying customers. Her number one goal is to...
Newbie to Advanced: How to Track What People Are Saying About Your Business Online
You probably have a Twitter account and you most likely have a Facebook page for your biz. You’re doing a great job building your followers and messaging them about upcoming specials and fun things going on...
How to Read Your B2B Customers & Close Deals
When you are selling to a business, you need to read your customers and prospects to make the most out of a deal. Once you know their habits and buying patterns, it’s a good idea to make notes in your CRM...